Promotional material by Gilly Hicks - Given free underwear to promote the brand outside of the new shop which was opening even before it was officially open.




Leaflet which was handed out. Shows all of the new stores they have bought to the UK.
'Follow the hot lifeguards around london' as the marketing slogan.



'Hot lifeguards' outside the new shop promoting their swimwear as well as making sure their target customer is recognised.

Posted by Emily Thompson